>>Global smartphone unit shipments will soar to 1.03 billion units in 2015, more than double the 478 million in 2011. This will cause smartphones' share of global cellphone shipments to increase to 54.4% in 2015, up from 32.5% in 2011.This rise to dominance is all the more remarkable considering that smartphones accounted for only 15.8% of the total cellphone market in 2009.
Within the smartphone market, the fastest-growing category will be low-end models, defined as devices with limited features and lower memory densities relative to higher-end products. Shipments of low-end smartphones are expected to rise at a compound annual growth rate (CAGR) of 115.4% during the period from 2010 through 2015, compared to just 16.4 % for mid-range to high-end smartphones.
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