BitGravity’s CDN to Provide HD Video to CollegeHumor

via : CDN Evangelist

>>BitGravity will provide high-definition object and video delivery for CollegeHumor.com. BitGravity’s high-definition, fast-loading content delivery provides an unprecedented high-quality experience for CollegeHumor fans. In addition, BitGravity’s scalability and competitive pricing made it the first choice for CollegeHumor’s growing need for a new delivery network capable of supporting their galleries of images and videos.

BitGravity’s network is based on optimized routing methodology and network innovations and is over four times faster than other leading CDNs. It was purpose-built by seasoned technologists with extensive expertise in global technology infrastructures, systems engineering and application development, allowing maximum performance through a much smaller and more nimble network than typical CDNs.

more about Bit Gravity from Streaming Media:

BitGravity’s Philosophy: Take It Easy

>>“We’ve been running video delivery for Vimeo for a while now,” said Wu, of the higher-definition YouTube-like site. “We've been responsive for them and lived up to our billing, so they recommended us to a sister company – CollegeHumor – which is another highly visible proof point that shows we’re growing organically within our customer base.”

“CollegeHumor has a rapidly growing fan base,” said Ricky Van Veen, CEO of CollegeHumor. “BitGravity’s highly scalable platform is exactly what we needed to deliver the highest quality video and user experience.”

“We don't have a lot of customers asking for 720p,” he added during our interview. “For every 100 customers, one will ask for true HD quality.”

Wu says that BitGravity’s organic growth has taken time, but that the approach to the market as a communications company rather than a CDN is a better presentation to most carriers. He used Tata Communications as an example of a carrier they’re working with.

While mostly unknown in the U.S., Tata has over 300 sales people and a very aggressive reach beyond its native India.

“We sat down with carriers early on, and found that we were able to approach them from a communications company perspective,” said Wu. “Tata is one of those companies and they’re becoming a major channel for our sales efforts since carriers know they need to have a CDN strategy to flourish in an era where web video is fast becoming the primary data type on the net.”