Thursday, January 7, 2010

Pacinian to Showcase HapticTouch Surface Technology at CES

LAS VEGAS - (Business Wire)

Pacinian Corporation (Booth 35714, South Hall), an innovator of advanced haptic (tactile) response solutions for improved user experience, will be showcasing new applications of its HapticTouchTM Surface Actuation technology at the International Consumer Electronics Show in Las Vegas, NV, January 7-10. Pacinian will be demonstrating a range of embedded haptic solutions for touch pads, touch screens, keyboards, and other touch surfaces.

Pacinian’s Surface Actuation solution delivers an optimal, nearly instantaneous tactile response at the point of touch interaction. The result is a more intuitive and satisfying user experience. Studies have shown that haptic feedback can improve performance, reduce errors, and enhance user interaction in a wide array of products and applications including gaming, mobile phones, automotive controls, personal computers, and peripherals.

“There has been an incredible response and interest in our innovative Surface Actuation technology from OEMs and touch providers,” said Jim Schlosser, CEO of Pacinian. “CES is a great opportunity for us to demonstrate the value of our high fidelity haptics to market leaders across a broad range of industries.”

Pacinian’s HapticTouch Surface Actuation solution utilizes a proprietary controller design in conjunction with a thin active layer that can be adapted to a broad range of surface materials, sizes, and form factors. This configuration provides direct actuation of the surface, and does not require the complex mechanical integration of motors or solenoids of vibration-based haptic solutions. There are several advantages to the HapticTouch solution over other haptic technologies:

  • High Fidelity – The high bandwidth planar motion of surface actuation enables the generation of precision feedback across a broad frequency range.
  • Fast Response Time - Surface response is virtually instantaneous, ensuring a compelling experience no matter how fast the interaction.
  • Scalability - HapticTouch technology can be applied to small and large surfaces, ranging from mobile handsets to eBooks, Netbooks, Tablet and Notebook PCs, Point of Sale, and casino gaming.
  • Thin - The low profile design is the thinnest haptic solution available.
  • Ease of Integration - The active surfaces can be integrated into most existing industrial designs, resulting in minimal changes and fast time to market.
  • Power Efficient - HapticTouch systems sip power with minimal impact to battery life.
  • Reliable - Using well-understood materials and processes, manufacturers can design systems for long life, even in the most hostile environments.
  • Design Freedom - HapticTouch technology enables next generation designs that exceed user expectations. Keyboard/keypads can be credit card thin, easily cleanable and fully rugged. Touch screens and touch pads can deliver intuitive tactile feedback for a satisfying user experience. Appliances, automobiles, and industrial control systems can implement reliable, digital-sensing technology without sacrificing usability.

Pacinian Corporation
Michael Levin, +1 650-450-3385
Vice President, Business Development
mlevin@pacinian.com

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